Privacy Statement

The purpose of this Privacy Policy is to ensure that Digital Analytics Hub (we) interact with all of our customers in line with current legislation such as the EU General Data Protection Regulation 2016/679 and in accordance with their wishes. If you have any concerns with how your personal data may be being used please contact us at info@digitalanalyticshub.com.

We collect personally identifiable information from our users at several different points on our Web site. This information is used solely for internal marketing purposes and for the production of whichever event you have registered for. The only occasion when personally identifiable information is shared with third parties is when particular event attendee lists are made available to other attendees and sponsors of the same event.

 1. Name und contact of the responsive person for data processing

This privacy information is valid for all data processing on this website. The responsive legal entity is:

Impact Analytics Limited

7 Albert Buildings
49 Queen Victoria Street
EC4N 4SA London
Great Britain

(hereinafter „DA Hub“)

 

Phone: +49 1732008758
E-Mail: info@digitalanalyticshub.com

The legal base for processing an IP-address is Art. 6 Para.1 S. 1 lit. f DSGVO. Our legitimate interest results from the mentioned interest for security and the need of providing this website without errors.

By processing the IP-address and other information from the logfiles we cannot identify immediate results on your identity.

In addition we use website cookies as well as analytics services. Detailed information about this are listed under nr 7 and 8 of this privacy statement.

2. Definitions

The privacy statement of the DA Hub is based on terms within the GDPR under Art. 4. The following defines the terms. We are using this terms in the privacy statement:

a. Personal data
Personal data are all informations which refer to an identified or identifiable natural person; a natural person is considered identifiziable i fit can be identified directly or indirectly, especially by a relation to its name, an ID, its location, or one or multiple special characteristics which are an expression of the physical, physicological, genetical, economical, cultural or social identity of this natural person.

b. Affected person
An affected person is every identified or identifiable natural person whose personal data is processed by the responsible data processor.

c. Processing
Processing is every supported or unsupported automated process or every of such process series in relation with personal data as collecting, tracking, the organization, the sorting, the storing, the adaptaion or editing, the reading, the querying, the usage, the disclosure through transmission, sharing or a similar form of providing data, the comparison or connection, the restriction, the deletion or the destruction.

d. Processing restrictions
Processing restrictions are the markings of personal data with the purpose of restricting futute processings.

e. Profiling

The automated processing of personal data, which consists in using this personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to work performance, economic situation, health, personal preferences, interests, reliability To analyze or predict the behavior, location or change of location of this natural person.

f. Pseudonymization

Pseudonymization is the processing of personal data in such a way that the personal data can no longer be assigned to a specific data subject without the use of additional information, provided that this additional information is kept separately and is subject to technical and organizational measures that ensure that the personal data is not be assigned to an identified or identifiable natural person.

g. Responsible

The person responsible is the natural or legal person, public authority, agency or other body that alone or together with others decides on the purposes and means of processing personal data; If the purposes and means of this processing are specified by Union law or the law of the Member States, the person responsible or the specific criteria for naming them can be provided in accordance with Union law or the law of the Member States.

h. processors

The processor is a natural or legal person, public authority, agency or other body that processes personal data on behalf of the person responsible.

i. receiver

The recipient is a natural or legal person, public authority, agency or other body to which personal data is disclosed, regardless of whether it is a third party or not. However, authorities that may receive personal data as part of a specific investigation mandate under Union law or the law of the Member States are not considered recipients; The processing of this data by the aforementioned authorities is carried out in accordance with the applicable data protection regulations in accordance with the purposes of the processing.

j. third

A third party is a natural or legal person, public authority, agency or other body, apart from the data subject, the controller, the processor and the persons who are authorized to process the personal data under the direct responsibility of the controller or processor.

k. consent

The data subject's consent is any voluntary expression of will in the form of a declaration or other unequivocal confirmatory act for the specific case, in an informed manner and unequivocally, with which the data subject indicates that they consent to the processing of their personal data is. 

3. Processing of personal data and purposes of processing

Art. 6 I lit. a GDPR serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose.

If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, the processing is based on Art. 6 I lit. b GDPR. The same applies to such processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services.

Insofar as the processing of personal data is necessary to fulfill a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR as the legal basis.

In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR serves as the legal basis.

Ultimately, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if processing is necessary to safeguard the legitimate interests of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject do not outweigh them.

 

4. Collection of personal data

a. Webhosting
In order to provide this website we are using services from:

BERLINHOSTING Webhosting und Domainservice

Schloßstraße 36

14059 Berlin

Germany

For providing a website a webhosting-service is required. This utilization happens along Art. 6 Para.1 S. 1 lit. f GDPR based on our legitimate economical interest of providing our service by this website.

In relation with the hosting personal data is processed by our request by BERLINHOSTING, which occur at the following user actions:

  • Website visit;
  • Newsletter subscription
  • Using the registration form

We have signed a Job processing contract with our Webhosting-providers. This contract ensures the service provider that data is processed compliant to the GDPR and the respective rights of the indviduals are respected.

b. Simple website visit
You can visit our website without disclosing your identity. A visit of our website is tracked in a log file. The legal base for a temporary recording of the data is Art. 6 Para. 1 lit. f GPDR. The following information are tracked and recorded until the automated deletion:

  • die IP-adress of the requesting computer;
  • Data and time of the request;
  • Name and URL of the requested file;
  • The website from which the request happened;
  • The operating system of your computer and the browser you used;
  • The name of your internet-access-provider.

Data tracking and processing happens on the purpose to allow accessing our website, to secure a sustainable functioning and stable system, the technical administration of the network infrastructure and for optimizing our wesbite service, as well as for statistical reasons. The IP-adress is only evaluated when attacks on the network infrastructure happen and for statistical reasons.

In addition to this we are using cookies and tracking tools when visiting our website. More information can be found under nr 7 and 8 of this privacy statement. Information about the plugins and tracking tools can be found at nr 9.

c. When registering to our events
When you register for one of our events we absolutely need the following data from you:

  • First and last name,
  • E-Mail Address,
  • Title / Occupation,
  • Postal Address,
  • Employer / Company,
  • Contact data,
  • Credit Card data, if paying by credit card

The collection of this data happens in order to:

  • Understand who is our contract partner,
  • Justify content design, processing and changing of contract relationships with you for using this website and its services,
  • Evaluating the entered data for plausibility and legal competence of the user,
  • Possible required contact for any questions or clarifications,

In order to optimize the registration process we are claiming legitimate interest by Art. 6 Para.1 S. 1 lit. f GDPR of the service provider Swoogo Inc., 23 Priest Hill, Reading, RG4 7RZ, UK (hereinafter „Swoogo“).

The personal data entered by you are only colleceted used and stored for internal usage and on our own purposes. The legal base for storing the data is Art. 6 Para.1 lit. f GDPR.

After 13 months the data will automatically deleted for further use, except if we have to store it for longer as by Art. 6 Para.1 S. 1 lit. c GDPR for legal tax- or trade reasons of storing and documentation by law, or if you agreed for an ongoing recording based on Art. 6 Para.1 S. 1 lit. a GDPR.

DA Hub will always inform you on request about which of your personal data is recorded. On request or information we delete or correct your personal data as long as this is compliant with legally required record keeping. In ordert o apply this right an affected person can always reach out to the DA Hub contact as under Section 1 of this privacy statement.

d. For newsletter subscription
If you granted explicit consent based on Art. 6 Para.1 S. 1 lit. a GDPR, we are using your E-Mail-adress for sending you regular and potentially personalized newsletter about offers, activities, events and our brand. In order to receive the newsletter a valid email address has to be provided.

We inform our clients and business partners in regular frequency per newsletter about offers of the DA Hub. The newsletter can only be received when you have a valid email-address und if you have signed up for the newsletter. Your initially entered email-address for the newsletter subscription receives a confirmation email per double opt-in method.

We are sending our newsletter via the service provider Mailchimp, The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA (hereinafter “Mailchimp”).

Therefore the personal data provided by you will be transmitted to Mailchimp and recorded on their servers in the USA.

When subscribing for our newsletter we record the IP-address you received from your your Internet-Service-Provider (ISP) of the affected person at the time of the subscription with the used computer system and the date and time of the subscription. Legal base for this recording is Art. 6 Para.1 lit. a GDPR. The collection of this data is necessary for comprehending a possible abuse of the email address of an affected person in the future for our legal protection.

Mailchimp respects the data protection regulation of the „US-Privacy-Shield“ and is registered at the „US-Privacy Shield“-program of the US federal trade commission.

More information about privacy in relation to Mailchimp can be found here: https://mailchimp.com/legal/

By Mailchimp we can measure and evaluate the behavior of our newsletter recipients. This includes open-, click-, bounce-, delievery-, unsubscribe- and conversion rates. The evaluation works via web-beacons, a one-pixel-sized graphic file which is imported into the email. The web-beacons collect information around IP-adress, Browser-Type/-version, E-Mail client and the time of the request. This allows also to track who opens an email and which links in the email are clicked on. It is not our nor Mailchimps intention to observe single users. The purpose of the evaluation is to understand reading behavior in order to display content accordingly, to measure the success of an email campaign and to optimize our services.

Unsubscribing is always possible, e.g. by the link at the bottom of the newsletter or per email to info@digitalanalyticshub.com.

After your revocation of your consent your email will be deleted immediately unless we have another authorization to record it.

e. For the registration of an event
You can register for one of our events by our registration form on the website.

This requires the specification of your name, company, role, a valid email, your telephone number and credit card. Additional data can be entered voluntarily. By using the website registration your transmitted personal data will be automatically recorded. The voluntarily transmitted personal data will be recorded for the purpose of processing or to contact you. The legal base for this is Art. 6 Para.1 lit. a GDPR. There will be no transmission of this data to third parties.

The collection of the data happens to know who send the request in order to reply on this by email, post or phone.

After 13 months the data will automatically deleted for further use, except if we have to store it for longer as by Art. 6 Para.1 S. 1 lit. c GDPR for legal tax- or trade reasons of storing and documentation by law, or if you agreed for an ongoing recording based on Art. 6 Para.1 S. 1 lit. a GDPR.

5. Usage of personal data

Your personal data is used for the purpose of processing the contractual relationship with you.

a. Your name and address are used, to know about who is our contract partner, i.e. to whom we have to provide and bill our services. Even if this is not yourself but a legal entity (e.g. your employer) we need your name in order to allocate you to our respective event and to grant you access, Your name will be used on a personal badge with which you can identify yourself as an authorized participant at our event.

b. Your contact data (E-Mail-address and telephone number) are used in ordert o send you the registration confirmtion, for any additional questions and to provide you any relevant information about our event. Your email-adress serves for receiving our newsletter as long as you subscribed to it (see also Section 4. d. in this privacy statement).

c. Your credit card data or – alternatively – your bank account details are used to bill the fees for attending at our event.

 

6. Transmission of personal data to third parties

As long as legal permissible by Art. 6 Para.1 S. 1 lit. b) GDPR for the processing of a contractual relationship with you or according to Art. 6 Para.1 lit. f) to protect our interests or the interests of a third party if required, we will pass your personal data on to third parties. The transmitted data can only be used by the third party for the mentioned reasons.

A transmission of personal data can also be possible if

  • You granted us your explicit consent according to Art. 6 Para.1 S. 1 lit. a GDPR, and
  • In case that the transmission by Art. 6 Para.1 S. 1 lit. c GDOR is part of a legal obligation.

Transmission of personal data happens as follows:

a. If you consented to this when registering for our event, we will record your name, address and the company for which you are appearing in a list of participants in our event. We will send the list of participants to the sponsors of our event, who will send you advertising by e-mail / post

b. If you have consented to this when registering for our event, we will transmit your participant data, including email address, to our licensor, who will send you advertising about his offers by email

c. If you have your badge scanned by one of the outside plates or sponsors when entering an exhibition area at one of our events, the following data that you specified during registration will be transmitted to the respective outside plate or sponsor by the scanning process:

• surname (last name, first name),

• E-mail address,

• Job,

• Address,

• Contact details,

• Employer, Company,

A transmission for other purposes is excluded.

You can object to the transmission of your data for the purpose of advertising to our partners at any time. To do this, please contact our contact address under Section 1.

A transfer of personal data to a third country or an international organization is excluded.

 

7. Cookies

We use cookies on our website. These are small files that your browser automatically creates and that are saved on your end device (laptop, tablet, smartphone, etc.) when you visit our website. Cookies do not cause any damage to your end device and do not contain viruses, Trojans or other malware.

Information is stored in the cookie, which results in connection with the specific device used. However, this does not mean that we are immediately aware of your identity.
The use of cookies serves on the one hand to make the use of our offer more pleasant for you. We use so-called session cookies to recognize that you have already visited individual pages of our website.

 

In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your device for a specific period of time. If you visit our site again to use our services, it is automatically recognized that you have already been with us and which entries and settings you have made so that you do not have to enter them again.
 

On the other hand, we use cookies to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you (see Section 7). These cookies enable us to automatically recognize when you visit our site again that you have already been with us. These cookies are automatically deleted after a defined time.

The data processed by cookies are for the purposes mentioned to protect our legitimate interests and those of third parties in accordance with Art. 6 Para. 1 S. 1 lit. f) GDPR required.

Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or that a message always appears before a new cookie is created.

However, the complete deactivation of cookies can mean that you cannot use all functions of our website. 

8. Analytics-Tools

The tracking and targeting measures listed below and used by us are based on Art. 6 Para. 1 S. 1 lit. f GDPR carried out.

With the tracking measures used, we want to ensure a needs-based design and the continuous optimization of our website. On the other hand, we use the tracking measures to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer.

With the targeting measures used, we want to ensure that you are only shown advertising on your end devices that is based on your actual or supposed interests.

These interests are to be regarded as justified within the meaning of the aforementioned regulation.

The respective data processing purposes and data categories can be found in the corresponding tracking tools.

a. Google Analytics
We use Google Analytics on our website, a web analytics service provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (hereinafter: "Google"). In this context, pseudonymised usage profiles are created and cookies (see Section 7) are used. The information generated by the cookie about your use of this website such as

• browser type / version,

• operating system used,

• referrer URL (the page previously visited),

• host name of the accessing computer (IP address),

• time of the server request,

are transferred to a Google server in the USA and stored there. Google complies with the data protection regulations of the „US-Privacy-Shield“ and is registered as a member of the „US-Privacy Shield“-Programm of the US Department of Commerce.

The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage for the purposes of market research and the needs-based design of this website.

This information may also be transferred to third parties if this is required by law or if third parties process this data on behalf. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymized so that an assignment is not possible (IP masking).Sie können die Installation der Cookies durch eine entsprechende Einstellung der Browser-Software verhindern. Wir weisen jedoch darauf hin, daß in diesem Fall gegebenenfalls nicht sämtliche Funktionen dieser Website vollumfänglich genutzt werden können.

You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing a browser-add-on.

As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent Google Analytics from collecting data by clicking on this link. An opt-out cookie is set which prevents the future collection of your data when you visit this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you have to set the opt-out cookie again.

Further information on data protection in connection with Google Analytics can be found in the Google Analytics help.

9. Plugins, Tools and other Services

We use plugins, tools and other services on our website. Responsibility for data protection-compliant operation must be guaranteed by their respective providers. We integrate these plug-ins in such a way that the data protection of users is guaranteed as comprehensively as possible.

YouTube-Player
We rely on our website on the basis of consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR components (videos) of the company YouTube, LLC 901 Cherry Ave., 94066 San Bruno, CA, USA (hereinafter: "YouTube"), a company of Google Inc., Amphitheater Parkway, Mountain View, CA 94043, USA ( Hereinafter: "Google"), a.

We use the "extended data protection mode" option provided by YouTube.

When you call up a page that has an embedded video, a connection to the YouTube servers is established and the content is displayed on the website by notifying your browser.

According to the information provided by YouTube, your data will only be transmitted to the YouTube server in the USA when you watch the video - in particular which of our Internet pages you have visited and device-specific information including the IP address - in the USA. By clicking on the video, you consent to this transmission.

If you are logged into YouTube at the same time, this information will be assigned to your YouTube member account. You can prevent this by logging out of your member account before visiting our website.

Google complies with the data protection regulations of the "US Privacy Shield" and is registered with the "US Privacy Shield" program of the US Department of Commerce.

b. Google Maps
We use an interactive map on our website based on your consent in accordance with Art. 6 Para. 1 lit. a GDPR the offer of Google Maps from Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (hereinafter: "Google"). Due to the implementation, Google collects device-related information, protocol data including the IP address and location-related information.

The personal data collected by Google is transmitted to a Google server in the USA and stored there. Google complies with the data protection regulations of the "US Privacy Shield" and is registered with the "US Privacy Shield" program of the US Department of Commerce.

Google uses the personal data to evaluate the use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage for the purposes of market research and the needs-based design of this website. Google may also transfer this information to third parties if this is required by law or if third parties process this data on behalf.

You can prevent any data transfer from the Google Maps application to the Google servers by deactivating JavaScript in your browser. In this case, however, you cannot use the map display.

Further information on data protection in connection with Google Maps can be found in the data protection declaration of Google.

c. Google Web Fonts
This page can use so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to the Google servers. This gives Google knowledge that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

If your browser does not support web fonts, a standard font will be used by your computer.

Further information on Google Web Fonts can be found here and in the privacy policy of Google.

 

10. Affected rights

You have the right:

• to revoke your consent given to us at any time in accordance with Art. 7 Para. 3 GDPR. As a result, we are no longer allowed to continue processing data based on this consent in the future;

• to request information about your personal data processed by us in accordance with Art. 15 GDPR. In particular, you can obtain information about the processing purposes, the category of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to correction, deletion, restriction of processing or opposition, the existence of a Right to lodge a complaint, the origin of your data, unless it was collected by us, and the existence of automated decision-making, including profiling and, if necessary, meaningful information about its details;

• according to Art. 16 GDPR, to immediately request the correction of incorrect or incomplete personal data stored by us;

• to request the deletion of your personal data stored by us, in accordance with Art. 17 GDPR, unless the processing to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend Legal claims is required;

To request the restriction of the processing of your personal data in accordance with Art. 18 GDPR, provided that the accuracy of the data is disputed by you, the processing is unlawful, but you refuse to delete it and we no longer need the data, but you need this to assert, You need to exercise or defend legal claims or you have objected to processing in accordance with Art. 21 GDPR;

• according to Art. 20 GDPR, to receive your personal data, which you have provided to us, in a structured, common and machine-readable format or to request the transmission to another person responsible and

• to complain to a supervisory authority in accordance with Art. 77 GDPR. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.

11. Information about your right to object according to Art. 21 GDPR

You have the right, for reasons that arise from your particular situation, at any time against the processing of your personal data, which is based on Article 6 paragraph 1 letter e GDPR (data processing in the public interest) and Article 6 paragraph 1 letter f GDPR ( Data processing on the basis of a weighing of interests) takes place to object; this also applies to profiling based on this provision of Article 4 No. 4 GDPR.

If you file an objection, we will no longer process your personal data unless we can demonstrate compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

If your objection is directed against the processing of data for the purpose of direct advertising, we will stop processing immediately. In this case, it is not necessary to specify a special situation. This also applies to profiling insofar as it is connected to such direct advertising.

If you would like to exercise your right to object, an email is sufficient info@digitalanalyticshub.com

 

12. Data security

All data that you personally transmit are encrypted using the generally accepted and secure TLS (Transport Layer Security) standard. TLS is a safe and proven standard that e.g. also used in online banking. You can recognize a secure TLS connection by the appended s at http (i.e. https: // ..) in the address bar of your browser or by the lock symbol in the lower area of your browser.

We also use suitable technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or against unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.

 13. Up-to-dateness and change of this data protection declaration

This data protection declaration is currently valid and was last updated in January 2020.

Due to the further development of our website and offers about it or due to changed legal or official requirements, it may become necessary to change this data protection declaration. The current data protection declaration can be viewed on the website at any time

www.digitalanalyticshub.eu/privacy

can be called up and printed out by you.